Coach and Match Official Content Developer
To design, develop, and implement high-quality learning and development resources and content that enables and supports skilled, confident, and sustainable community rugby coaching and match officials, from under 7s to adult rugby within Wales.
This role underpins the delivery of the WRU’s Community Coaching and Match Officiating Strategy , with national focus on the following priorities:
- Grow and retain those involved in participating and developing girls’ rugby (6–18 years)
- Grow and retain those involved in participating and developing boys rugby (12–18 years)
- Support Coaches and Match Officials of Talent Discovery Players (14–16 years)
Closing Date: 25 November 2025
Salary: £32,000 per annum
Location: Principality Stadium, Cardiff/ Hybrid
Hours of work: 35 per week. Evening and weekend work may be required throughout the year.
Our working hours are generally 9am – 5pm but our approach to hybrid working - ‘Team Tactics’ means you can flex your hours and attendance in the office to support a sustainable work-life balance
Responsible to: Community Coach Development Lead
Contractual status: Permanent.
Subject to 6-month probationary period
The Person
Experience
Essential:
- Knowledge and application of creative content design software Eg Adobe Suite and WordPress with experience in video editing and production
- Understanding and knowledge of community rugby - mini, junior, U18 and Adult Pathways - and player development.
- Demonstrable experience delivering workforce programmes or learning content.
Desirable:
- Experience in match official or referee education.
- Proven experience in developing and implementing coach education, match official or learning resources.
Skills & Qualifications
- Creative and collaborative team player.
- Practical and delivery-oriented with good attention to detail
- Strong planning and organisational skills.
- Committed to inclusion, equity, and player wellbeing.
- Able to demonstrate professional integrity and a passion for community rugby.
- Degree level or equivalent experience in graphic design, multimedia, social media or digital marketing, sports development, or education.
- The ability to communicate through the medium of Welsh is desirable
The Role
Key Responsibilities, Tasks and Activities
- Lead the design and production of digital and physical learning resources for community coaches and match officials.
- Create standard operating procedures and delivery guides for WRU Rugby Engagement Staff and the Developer workforce.
- Support the rollout of innovative blended learning opportunities (digital and face-to-face).
- Embed inclusive, player-centered principles across all community and talent discovery coaching and match official programmes
- Research and develop engaging, evidence-based content aligned with WRU player development strategies
- Collaborate both internally and externally with rugby specialists such as Academic Institutions, Coach developers, National Coaches, Elite Match Officials and Community Stakeholders and the WRU Digital & Data Section to ensure accessible, high-quality materials.
- Ensure regular review and refresh of resources to ensure relevance, inclusivity, and impact.
- Produce tailored learning materials to support: Girls’ rugby coaches (6–18), Boys’ rugby coaches (12–18), and coaches working with Talent Discovery Players (14–16).
- Develop and deliver age-appropriate content that enhances player experience and retention. (16 to 18 and 18 to Seniors)
- Work with the WRU Performance Department to connect community and talent discovery (14-16) coaching and match official pathways
- Partner with the Match Officials Department to co-design aligned resources, training, and educational content.
- Develop educational learning modules for both coaches and match officials to improve mutual understanding and respect.
- Support recruitment, development, and retention initiatives for new match officials.
- Promote consistent messaging and behaviours through coaching and officiating education.
- Regularly review the effectiveness of programmes and resources through structured feedback and analysis
- Use data and insights to inform future content design and delivery improvements.
- Contribute to ongoing enhancement of WRU learning systems and digital delivery platforms.
Key Relationships
- WRU National Community Coaching Lead
- WRU Match Official Development Lead
- WRU Boys & Men’s Lead
- WRU Girls & Women’s Lead
- WRU Rugby Engagement Leads and WRU Rugby Engagement Officers
- WRU Performance
- Sport Wales and World Rugby
- Clubs, Schools, Colleges, and Universities
- Volunteer Coaches and Coach Educators
Other
- Valid UK driving licence is required
- This role is subject to an enhanced DBS disclosure check
- An understanding and commitment to equal opportunities in employment and sport
- All employees must work in accordance with the Sustainable Development polices of the group
- An understanding of individual responsibility in complying with the Health and Safety policies and arrangements
- Ability to communicate and work through the medium of Welsh is desirable.
WRU Requirements
The WRU require that individuals are proficient in IT skills, specifically Microsoft packages. Excellent written and verbal communications are essential, along with the ability to build strong relationships with internal and external stakeholders.
Ability to communicate through the medium of Welsh and a Valid UK Driver's License is desirable. This role is subject to a basic/enhanced DBS check.
The Perks
As a permanent member of the WRU Group, you will have access to our full range of employee benefits, including:
- Salary Sacrifice Pension (5% employee contribution, matched by WRU)
- Life assurance scheme
- WRU Group Ticket Allocation
- Employee assistance programme
- Team Tactics – hybrid working arrangements
- Free stadium parking and gym
- WRU Group store and tour discounts
- WRU Group partnership offers
- Eye Care Voucher Scheme
- Cycle to Work Scheme
Our Values
The WRU Group are committed to developing a culture whereby all employees are equally valued and respected. Our aims, together with our vision and mission, are underpinned by our core values and beliefs which embrace: Integrity, Excellence, Success, Courage, Family & Humour.
Inclusion At The WRU
The WRU Group are committed to building diverse, high-performing and engaged teams across Welsh Rugby. We are ambitious about providing a people first culture where everyone can belong, be heard and respected. We are happy to talk to you about our Crys I Bawb EDI Strategy (2024-2029) and you can also read more about our commitment in our Equality, Diversity and Inclusion Policy.
Diversity monitoring
We know that we deliver better services when our workforce reflects the full range of backgrounds and experiences in the society we serve.
To continue to do this we need your help in filling out a short monitoring form.
None of the information you provide will be visible as part of your application. It will only be used anonymously to monitor the inclusivity of our selection processes.
You can select 'prefer not to say’ if you would rather not answer any question.
Datblygwyr Cynnwys Hyfforddwyr a Swyddogion y Gêm
Dylunio, datblygu a gweithredu adnoddau a chynnwys dysgu a datblygu o safon sy'n galluogi ac yn cefnogi hyfforddwyr rygbi cymunedol a swyddogion y gêm medrus, hyderus a chynaliadwy, o rygbi dan 7 oed i rygbi oedolion yng Nghymru.
Mae'r rôl hon yn tanseilio Strategaeth Hyfforddi Cymunedol a Swyddogion Gêm URC, gyda ffocws cenedlaethol ar y blaenoriaethau canlynol:
- Tyfu a chadw'r rhai sy'n ymwneud â chymryd rhan mewn a datblygu rygbi merched (6–18 oed)
- Tyfu a chadw'r rhai sy'n ymwneud â chymryd rhan mewn a datblygu rygbi bechgyn (12–18 oed)
- Cefnogi Hyfforddwyr a Swyddogion Gêm Chwaraewyr Darganfod Talent (14–16 oed)
Datblygwyr Cynnwys Hyfforddwyr a Swyddogion y Gêm
Dyddiad Cau: 25 Tachwedd 2025
Cyflog: £32,000 y flwyddyn
Lleoliad: Stadiwm Principality, Caerdydd/ Hybrid
Oriau gwaith: 35 awr yr wythnos. Gallai gwaith gyda'r hwyr ac ar benwythnosau fod yn ofynnol drwy gydol y flwyddyn.
Ein horiau gwaith yn gyffredinol yw 9am – 5pm ond mae ein hagwedd at weithio hybrid - ‘Tactegau Tîm’ - yn golygu bod eich oriau a’ch presenoldeb yn y swyddfa yn hyblyg er mwyn cefnogi cydbwysedd cynaliadwy rhwng bywyd a gwaith.
Yn atebol i: Arweinydd Datblygu Hyfforddwyr Cymunedol
Statws cytundebol: Parhaol.
Yn amodol ar gyfnod prawf o 6 mis
Y PERSON
Profiad
Hanfodol:
- Gwybodaeth a chymhwysiad meddalwedd dylunio cynnwys creadigol e.e. Adobe Suite a WordPress gyda phrofiad mewn golygu a chynhyrchu fideos
- Dealltwriaeth a gwybodaeth am rygbi cymunedol - llwybrau bach, iau, dan 18 ac Oedolion - a datblygu chwaraewyr.
- Profiad amlwg o gyflwyno rhaglenni gweithlu neu gynnwys dysgu.
Dymunol:
- Profiad mewn addysg swyddogion y gêm neu ddyfarnwyr.
- Profiad profadwy o ddatblygu a gweithredu adnoddau dysgu ar gyfer addysgu hyfforddwyr a/neu swyddogion gêm.
Sgiliau a Chymwysterau
- Chwaraewr tîm creadigol a chydweithredol.
- Ymarferol ac yn canolbwyntio ar gyflwyno gyda sylw da i fanylion
- Sgiliau cynllunio a threfnu cryf.
- Ymrwymiad i gynhwysiant, tegwch, a lles chwaraewyr.
- Yn gallu dangos uniondeb proffesiynol ac angerdd dros rygbi cymunedol.
- Lefel gradd neu brofiad cyfatebol mewn dylunio graffig, amlgyfrwng, cyfryngau cymdeithasol neu farchnata digidol, datblygu chwaraeon, neu addysg.
Y RÔL
Cyfrifoldebau, Tasgau a Gweithgareddau Allweddol
- Arwain dylunio a chynhyrchu adnoddau dysgu digidol a chorfforol ar gyfer hyfforddwyr cymunedol a swyddogion y gêm.
- Creu gweithdrefnau gweithredu safonol a chanllawiau cyflwyno ar gyfer Staff Ymgysylltu Rygbi URC a'r gweithlu Datblygwyr.
- Cefnogi cyflwyno cyfleoedd dysgu cyfunol arloesol (digidol ac wyneb yn wyneb).
- Ymgorffori egwyddorion cynhwysol, sy'n canolbwyntio ar chwaraewyr, ar draws yr holl raglenni hyfforddi a swyddogion y gêm cymunedol a darganfod talent.
- Ymchwilio i a datblygu cynnwys deniadol, sy'n seiliedig ar dystiolaeth, wedi'i gyd-fynd â strategaethau datblygu chwaraewyr URC
- Cydweithio'n fewnol ac yn allanol ag arbenigwyr rygbi megis Sefydliadau Academaidd, datblygwyr Hyfforddwyr, Hyfforddwyr Cenedlaethol, Swyddogion y Gêm Elît a Rhanddeiliaid Cymunedol ac Adran Ddigidol a Data URC i sicrhau deunyddiau hygyrch o ansawdd uchel.
- Sicrhau bod adnoddau'n cael eu hadolygu a'u hadnewyddu'n rheolaidd i sicrhau perthnasedd, cynhwysiant ac effaith.
- Cynhyrchu deunyddiau dysgu wedi'u teilwra i gefnogi: Hyfforddwyr rygbi merched (6–18), hyfforddwyr rygbi bechgyn (12–18), a hyfforddwyr sy'n gweithio gyda Chwaraewyr Darganfod Talent (14–16).
- Datblygu a chyflwyno cynnwys sy'n briodol i oedran ac sy'n gwella profiad a chadw chwaraewyr. (16 i 18 ac 18 i Uwch)
- Gweithio gydag Adran Perfformiad URC i gysylltu llwybrau hyfforddi cymunedol a darganfod talent (14-16) a swyddogion y gêm
- Partneru ag Adran Swyddogion y Gêm i ddylunio adnoddau, hyfforddiant a chynnwys addysgol ar y cyd.
- Datblygu modiwlau dysgu addysgol i hyfforddwyr a swyddogion y gêm i wella dealltwriaeth gilyddol a pharch.
- Cefnogi metrau recriwtio, datblygu a chadw ar gyfer swyddogion y gêm newydd.
- Hyrwyddo negeseuon ac ymddygiadau cyson drwy addysg hyfforddi a dyfarnu.
- Adolygu effeithiolrwydd y rhaglenni a'r adnoddau'n rheolaidd drwy adborth a dadansoddi strwythuredig
- Defnyddio data a mewnwelediadau i lywio gwelliannau i ddylunio a chyflwyno cynnwys yn y dyfodol.
- Cyfrannu at welliant parhaus systemau dysgu a phlatfformau cyflwyno digidol URC.
Perthnasau Allweddol
- Arweinydd Hyfforddiant Cymunedol Cenedlaethol URC
- Arweinydd Datblygu Swyddogion y Gêm URC
- Arweinydd Bechgyn a Dynion URC
- Arweinydd Merched a Menywod URC
- Arweinwyr Ymgysylltu Rygbi URC a Swyddogion Ymgysylltu Rygbi URC
- Perfformiad URC
- Chwaraeon Cymru a Rygbi'r Byd
- Clybiau, Ysgolion, Colegau a Phrifysgolion
- Hyfforddwyr Gwirfoddol ac Addysgwyr Hyfforddwyr
Arall
- Mae angen trwydded yrru ddilys y DU
- Mae'r rôl hon yn destun gwiriad y Gwasanaeth Datgelu a Gwahardd uwch
- Dealltwriaeth ac ymrwymiad i gyfle cyfartal mewn cyflogaeth a chwaraeon
- Rhaid i bob gweithiwr weithio yn unol â pholisïau Datblygu Cynaliadwy'r grŵp
- Dealltwriaeth o gyfrifoldeb unigol wrth gydymffurfio â'r polisïau a threfniadau Iechyd a Diogelwch
- Mae'r gallu i gyfathrebu a gweithio trwy gyfrwng y Gymraeg yn ddymunol.
GOFYNION URC
Mae URC yn mynnu bod gan unigolion sgiliau TG, yn benodol pecynnau Microsoft. Mae sgiliau cyfathrebu ysgrifenedig a llafar rhagorol yn hanfodol, ynghyd â'r gallu i feithrin perthnasoedd cryf gyda rhanddeiliaid mewnol ac allanol.
Mae'r gallu i gyfathrebu trwy gyfrwng y Gymraeg a Thrwydded Yrru Ddilys y DU yn ddymunol. Mae'r rôl hon yn amodol ar wiriad DBS sylfaenol/manwl.
Y MANTEISION
Fel aelod parhaol o Grŵp URC, bydd gennych fynediad at ein hystod lawn o fuddion cyflogeion, gan gynnwys:
- Pensiwn Aberth Cyflog (cyfraniad cyflogai o 5%,cyfraniad cyfatebol gan URC)
- Cynllun yswiriant bywyd
- Dyraniad Tocyn Grŵp URC
- Rhaglen cymorth i weithwyr
- Tactegau Tîm – trefniadau gweithio hybrid
- Parcio stadiwm a champfa am
- Gostyngiadau siop a theithiau Grŵp URC
- Cynigion partneriaeth Grŵp URC
- Cynllun Talebau Gofal Llygaid
- Cynllun Beicio i'r Gwaith
- Gostyngiadau Gwestai'r Celtic Collection
Ein Gwerthoedd
Mae Grŵp URC wedi ymrwymo i ddatblygu diwylliant lle mae pob gweithiwr yn cael ei werthfawrogi a'i barchu'n gyfartal. Mae ein nodau, ynghyd â’n gweledigaeth a’n cenhadaeth, wedi’u tanategu gan ein gwerthoedd a’n credoau craidd sy’n croesawu: Uniondeb, Rhagoriaeth, Llwyddiant, Dewrder, Teulu a Hiwmor.
Cynhwysiant yn URC
Mae Grŵp URC wedi ymrwymo i ddarparu Jyrsi i Bawb. Mae hyn yn cynnwys y bobl sy'n gweithio i ni a gyda ni. Rydym yn uchelgeisiol ynglŷn â darparu diwylliant sy'n rhoi pobl yn gyntaf, lle gall pawb fod yn perthyn a chael eu clywed a’u parchu. Rydym yn hapus i siarad â chi am ein Cynllun Cydraddoldeb, Amrywiaeth a Chynhwysiant (2023-2028) a gallwch hefyd ddarllen rhagor am ein hymrwymiad yn ein Polisi Cydraddoldeb, Amrywiaeth a Chynhwysiant.
Monitro amrywiaeth
Gwyddom ein bod yn darparu gwasanaethau gwell pan fo ein gweithlu’n adlewyrchu’r ystod lawn o gefndiroedd a phrofiadau yn y gymdeithas a wasanaethwn. Er mwyn parhau i wneud hyn mae angen eich help arnom i lenwi ffurflen fonitro fer. Ni fydd unrhyw wybodaeth y byddwch yn ei rhannu yn weladwy fel rhan o'ch cais. Dim ond i fonitro cynwysoldeb ein prosesau dethol yn ddienw y caiff ei defnyddio. Gallwch ddewis ‘gwell gennyf beidio â dweud’ os byddai’n well gennych beidio ag ateb unrhyw gwestiwn.
- Locations
- Principality Stadium
- Remote status
- Hybrid
- Monthly salary
- £32,000
- Employment type
- Full-time
- Contract
- Permanent
About The Welsh Rugby Union
Governing body for the national sport of Wales.
Leading Welsh rugby to the forefront of the global game in performance and reputation. Developing grass-roots rugby, increasing participation, supporting clubs and bringing communities together. Promoting the Principality Stadium as a unique, must play, must visit venue.
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